In 1983, Casio launched the shock-resistant G-SHOCK watch. This product shattered the notion that a watch is a fragile piece of jewelry that needs to be handled with care, and was the result of Casio engineers taking on the challenge of creating the world’s toughest watch. Using a triple-protection design for the parts, module, and case, the G-SHOCK offered a radical new type of watch that was unaffected by strong impacts or shaking. Its practicality was immediately recognized, and its unique look, which embodied its functionality, became wildly popular, resulting in explosive sales in the early 1990s. 

Immaculately clean aesthetics and accurate alignments line up this watch perfectly with the demands of usual urban working life and lifestyles. The dial has a rich hue that reflects beautifully; there’s a date window marked properly instead of a discreet cutout and every letter, numeral and mark are big enough to be read. Also looks good with silicone straps, depending on which side of the door you are at.